Introducing the e.l.f. Power Grip Primer, a gel-based and hydrating face primer that works wonders in prepping your skin for makeup application. This primer is designed to smooth out your skin's texture and provide the perfect base for makeup to adhere to, allowing it to last longer throughout the day. Hydration is key when it comes to priming, which is why this product moisturizes while it primes - leaving you feeling refreshed and ready for anything. Key features of this product include:

The e.l.f Power Grip Primer is perfect for those looking for a reliable primer that will help their makeup last all day long while providing additional skincare benefits. With its gel-based formula and hydrating properties, you'll be left with a smooth base that grips onto your foundation perfectly. If you're looking to upgrade your beauty routine with an all-in-one face primer that will leave you feeling refreshed and glowing - look no further than e.l.f Power Grip Primer!